OUR BLOG
Chiefly Commercial
Is Driving Revenue Growth Your Top Priority? Spoiler: It Better Be
Thomas Watson Sr. of IBM once famously said, “Nothing happens until a sale is made.” As obvious as that may be, it can be easily overlooked when times are good, and revenue is rolling through the door. But when times are difficult, that message needs to be front and center in your organization. And as you know better than anyone, times are tough in the health tech industry.
HLTH, CHIME, ViVE & HIMSS. Health Tech companies need to choose and invest wisely.
Execute these shows right, and you reap the rewards in new contracts, bought-in clients, and investors who get your plan. Do it not so-well, and you miss out on the year’s biggest potential market exposure for your company. What can you do to maximize this opportunity? Turns out, a lot.
Customer – Centric Healthcare Tech Commercialization
“No margin no mission” is a quote attributed to Sister Irene Kraus, the founding chief executive of the Daughters of Charity National Health System. Health tech entrepreneurs face the same issue as they strive to bring their innovations to market. Getting a...
The Healthcare Technology World Is Fast Becoming Flat
In 2006, New York Times award winning columnist Thomas Friedman released a seminal book called The World is Flat: A Brief History of the Twenty-First Century. The book was a best seller and helped readers understand both the good and the bad of globalization....
GTMH 5-year Anniversary!
Today is Get-to-Market Health's (GTMH) 5-year anniversary! None of this would be possible without the trust and confidence of our clients, friends, colleagues and GTMH alumni across the health tech industry. Every day we are inspired by our clients, who are improving...