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Chiefly Commercial
How 3 CEOs Successfully Navigated 2020
We’ve heard it said that CEO’s have had to make 10 years of decisions in the last 10 months. Check out our zoom interview to learn how three Get-to-Market Health clients, John Gobron, CEO of SafeDose, Inc., Mary Ellen Beliveau, CEO of Knowledge to Practice (K2P), and...
Top 10 Ways COVID-19 is Changing U.S. Healthcare Systems
Over 135,000 thousand deaths. Between 1.4 million and 2.1 million businesses shuttered. Over 40 million people laid off from their jobs.
Adapting Your Health Technology Business to a Post-COVID-19 World
Who Moved My Cheese? is a popular business book written as a fable about change. Four characters are living in a maze and are feeding on cheese. One day, the cheese disappears. Two characters rant, rave and complain about the cheese being moved. Two others set out to...
3 Ways to Build Your Commercial Capabilities: Grow, Buy or Rent
How important is commercial leadership? According to a McKinsey & Company survey of more than 200 commercial capabilities at 200+ clients, businesses with superior commercial capabilities consistently deliver revenue growth almost 2 percent higher and earnings...
5 Keys to Ensuring the Success of Your Healthcare Technology Company
There are more than 20,000 health technology companies producing more than 80,000 brand products for the U.S. market.[1] One study reported that 35 percent of these offerings fail, and according to an article in The Business Journal, the most frequent reason for...
